2020 Kia Optima vs 2020 Ford Fusion Midsize Sedan Comparison in Olympia, WA

Kia continues to produce a number of quality sedans, including the midsize Optima. The Ford Fusion, on the other hand, is the only sedan that Ford is producing for 2020. It may be Ford's one shot at a sedan, but it falls short when compared to the Kia. On this page, we'll take a look at how the 2020 Kia Optima compares to Ford's last sedan straggler, the 2020 Fusion. Of course, reading about the Optima can't capture the thrill of driving one, so we invite you to take a test drive.

Interior of a 2020 Kia Optima

2020 Kia Optima vs 2020 Ford Fusion: Interior

In a midsize sedan, space is a must. While the space difference between these two cars isn't drastic, it's still noticeable. The Kia Optima has two cubic feet more passenger volume than the Ford Fusion. In real terms, this means that you'll get more front-row headroom, legroom, hip room, and shoulder room in the Kia Optima.

But it's not just space that makes the Kia Optima a better choice. The interior of the Kia Optima is filled with technological features that leave the Ford Focus in the dust. Most cars nowadays come with touchscreens in the center stack, and the standard 8-inch touchscreen in the 2020 Kia Optima is intuitive and aesthetically pleasing. The base Ford Fusion, on the other hand, comes with no touchscreen at all! Instead, you'll get a 4.2-inch traditional LCD display!


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Kia Optima driving down a road

2020 Kia Optima vs 2020 Ford Fusion: Performance

Both of these midsize cars offer various engine choices. At the entry level, the Kia Optima manages to be both more powerful and more fuel efficient! Its engine generates 185 horsepower and 178 pound-feet of torque, while still getting up to 35 miles per gallon. The standard engine in the Ford Fusion puts out 175 horsepower and 175 pound-feet of torque, with gas mileage of only up to 31 miles per gallon. While the Ford Fusion offers numerous other engines, its most powerful offering generates 245 horsepower. This is the same horsepower as the turbocharged engine available in certain Kia Optima trim levels!


Kia Optima safety cage

2020 Kia Optima vs 2020 Ford Fusion: Safety

Nothing is more important than your safety, and Kia knows this. The 2020 Kia Optima earned the 2019 Top Safety Pick+ award from the Insurance Institute for Highway Safety (IIHS), marking it as one of the safest cars on the road. The 2020 Ford Fusion earned no IIHS awards at all. Similarly, the 2020 Kia Optima earned perfect five-star ratings in every category tested by the National Highway Traffic Safety Administration (NHTSA). In NHTSA testing, the 2020 Ford Fusion earned only four stars in the Frontal Crash and Rollover categories.


Kia Optima backing out of parking spot with driving assistance feature activated

2020 Kia Optima vs 2020 Ford Fusion: Driver Assistance Technology

Both of these cars come standard with driver assistance features, including a blind spot collision warning system, lane change assist, and a collision-avoidance braking system with pedestrian detection. However, the 2020 Kia Optima once again includes even more. In the entry-level model, you'll get features like Lane Change Assist and Driver Attention Warning. A lane changing assist system is an expensive upgrade in the Ford Fusion, and it doesn't offer a driver attention system at all.

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2020 Kia Optima vs 2020 Ford Fusion: Value

The 2020 Ford Fusion may be a little cheaper than the Kia Optima, but it also lacks so many features that the Optima gives you. What's more, Kia stands behind its quality. The industry-leading 10-year/100,000-mile limited powertrain warranty that covers the 2020 Kia Optima provides greater peace of mind than the powertrain warranty you'll get with the Ford Fusion. That warranty only covers the 2020 Fusion for 5 years or 60,000 miles.

2020 Kia Optima2020 Ford Fusion
$23,390MSRP*$23,170
25 City MPG / 35 Highway MPGGas Mileage21 City MPG / 31 Highway MPG
185Horsepower175
178 lb.-ft.Torque175 lb.-ft.
104.8 cu. ft.Passenger Volume102.8 cu. ft.
15.9 cu. ft.Trunk Space16 cu. ft.
Standard FeatureTouchscreenAvailable Upgrade
6Speakers4
10 Years / 100,000 MilesPowertrain Warranty5 Years / 60,000 Miles
5 Years / 60,000 MilesBasic Warranty3 Years / 36,000 Miles

*"Starting MSRP" is manufacturer's suggested retail price (MSRP) for base model trim. MSRP excludes destination and handling charges, taxes, title, license, options and dealer charges. Actual prices set by dealer and may vary. Kia Motors reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages and models. See retailer for details.